COPY BY MCCUNE
  • Daily Tips
  • Blog
  • Contact
  • Daily Tips
  • Blog
  • Contact

Tyler McCune's
Blawg

Picture
Tyler McCune
​Email Snob
Unlock Daily Copywriting, Marketing, And Persuasion Secrets By Typing Your Email Below

A week's worth of content handed to you on a silver platter

12/2/2019

 
Over the weekend I got this question:

“How do you write daily emails without being repetitive?”

Well: 

1) I actually don’t worry too much about repeating content. Repetition is a great way to learn. And repeating topics, themes, and tropes can build a Gorilla Glue bond between you and you audience. 

2) I vary the types of content I create. Here’s the ‘piece o' cake formula’ for 5 types of content (one for each day of the week) you can plug into your content calendar and start banging out more content than your audience can chew on:

➵ Day 1: Tell a story (about you, a friend, a colleague, a client, etc)
➵ Day 2: Q&A (kinda like this here post)
➵ Day 3: Be inspirational
➵ Day 4: Current events (mainstream news, industry trends, new discoveries, etc)
➵ Day 5: Pop-culture themed (riff on your favorite tv show, movie, song, etc.)

And before you chuckle and write this email off as value-free fluffery, lemme ask you this:

Are you doing any of these kinds of posts? Are you varying the types of content you write to be more interesting and engaging to your audience?

If not, I challenge you to try it for a week. See what happens and as always, remember:

Have fun.

Tyler McCune

P.S. Not only do I not worry about repeating content, but this email is copied and pasted from a Linkedin post I wrote last week. So this is a lesson in utilizing unused capacity. To plug my content repurposing system into your business, go here:

www.copybymccune.com/waitlist
Subscribe

Comments are closed.

    Author

    Write something about yourself. No need to be fancy, just an overview.

    Archives

    October 2020
    September 2020
    August 2020
    July 2020
    June 2020
    May 2020
    April 2020
    March 2020
    February 2020
    January 2020
    December 2019
    November 2019
    October 2019

    Categories

    All

    RSS Feed

PO Box 1094 | Bonsall, CA 92003 | tyler@copybymccune.com
Copyright © 2019 Copy by McCune | Privacy Policy